Screwfix is the UK’s largest home improvement company supplying tools, accessories and hardware products to the trade and public.

Building on the Screwfix quintessential matter-of-fact but jovial personality, a series of greeting cards were designed to reflect its brand essence. A range of designs capitalised on their own-brand ‘No Nonsense’ line to match its tone-of-voice. Products from the company’s inventory were used as part of the visual assets.